Insight Production Company Ltd - Top Stories - Deal or No Deal




Project Runway Canada returns! An all new search for Canada's next top designer begins soon!

Canada's summertime favourite is back! The journey to find Canada's next singing sensation has begun!

The Gemini Award winning show is bringing the excitement to Calgary's Saddledome!

Jon Dore explores some bizzare 'issues' in this outrageous new series.

Hosted by Canada's own Howie Mandel, the hugely popular Deal or No Deal comes north for 5 special episodes next Spring on Global Television.


A one hour drama series on Global and ABC Family. Centering on a group of young people summering in the lakeside resort town of Falcon Beach.

'SUPER BOWL XLI' AND 'DEAL OR NO DEAL CANADA'
TWO AMAZING KICK-OFFS - ONE RECORD-BREAKING NIGHT

DEAL OR NO DEAL CANADA 2.7 MILLION VIEWERS NATIONALLY…
MOST-WATCHED PREMIERE OF ANY NEW PROGRAM FOR '06-'07 SEASON

SUPER BOWL XLI 3.4 MILLION VIEWERS NATIONALLY…
MOST-WATCHED SINGLE DAY SPORTING EVENT OF THE SEASON

(TORONTO – February 5, 2007) – Super Sunday, indeed…..! The highly anticipated February 4th broadcast package of Super Bowl XLI followed by the exclusive premiere of Deal or No Deal Canada, provided the adrenaline rush sports fans and game show enthusiasts across the country have been waiting for.

Global Television’s back-to-back lineup, featuring the unbeatable Bears, Colts, Mandel combination, clearly dominated the night nationally.

THIS IS BIG TV...
DEAL OR NO DEAL CANADA

  • 2.7 million total viewers; 1.2 million viewers in key demo Adults 18-49.
  • Audience peaks with 3.1 million total viewers.
  • MOST-WATCHED PREMIERE OF ANY NEW PROGRAM, U.S. OR CANADIAN, FOR '06-'07 SEASON.
  • HIGHEST RATED CANADIAN PROGRAM OF ALL TIME ON GLOBAL.
  • 'Deal or No Deal Canada' stomped the special Super-Sunday episode of "Criminal Minds" - Beating it by 67% nationally in total viewers, and more than double Adults 18-49 (107%).
  • In Toronto market, 'Deal or No Deal Canada' was 3rd most-watched program of the week, besting American Idol among key demo Adults 18-49.

SUPER BOWL XLI

  • 3.4 million total viewers; 1.7 million viewers in key demo Adults 18-49.
  • Biggest single-day sporting event in Canada.
  • Super Bowl XLI was the most-watched broadcast of the week among viewers 2+ and Adults 18-49 in Toronto.

**Please note, these statistics do not include viewing in public venues across the country.

(All data BBM Nielsen Media Research)